FabFitFun

Brief:  FabFitFun approached us to create a social short to announce and reveal the products in the FabFitFun seasonal box, the 2015 Summer edition.

 

Challenge:  Each FabFitFun seasonal box contains 15 products, and we needed to reveal and showcase the cost, usability and attributes of each product in the box.

 

Solution:  Utilizing the same sleek white aesthetic as the #hotguysjumproping video, we used a simple, direct visual approach to clearly show and reveal the box, each product, and did it in under 90 seconds.

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CREDITS

Client:  FabFitFun

 

Project:  Summer Reveal

 

Agency + Production Company:  Aris

 

Copywriter:  Greg Bassenian

 

Director:  Nic Weinfeld

 

Producer:  Austin Kilgore

 

Line Producer:  Greg Bassenian

 

Director of Photography:  Arden Tse

 

Editing: Austin Kilgore, Eric Vogt-Nielsen, Greg Bassenian

 

Sound Design/Mixing:  Austin Kilgore

 

 

Custom Field

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Date

20 November

Category

Facebook + Youtube