Brief:  Simple Practice approached us with a need to create a suite of videos, which included a brand video to be featured on their homepage.


Challenge:  With a limited budget, we were asked to create 4 different assets that would communicate the Simple Practice story as well as speak about their various software products.


Solution:  We rented on a pre-designed space and shot nearly 11 interviews in one afternoon.  We then shot B-roll in the same office to compliment the main interview footage.


Exposure:  The video was featured on the Simple Practice homepage and was also deployed as a youtube pre-roll ad to great success.




Agency + Production: Aris


Executive Producer:  Greg Bassenian


Producer: Michael Sanaiha


Director:  Greg Bassenian


DP: Daniel Williams


Homepage + Youtube